May 16, 2017

Crucial Blog Design Must-Haves

There are certain features a blog needs in order to help maintain its traffic and success. It's important to help viewers stay connected with your blog and having these features will help achieve that.



People want to know who's behind the writing and making of a blog. Share something about you and what your blog is about in the sidebar of your blog. Include a picture so they get an idea of who you are. Don't be afraid to show yourself to the world and let them know it's your blog.



If a viewer starts to have an interest in a blog post and the content you're sharing, they'll probably want to find and follow your social media and other ways of keeping posted when you publish new content. They also may take an interest in your day to day life outside of your blog. For them to do this, they will be on the hunt for those social media buttons. Instead of making it a challenge for them and decreasing the chances of them giving up, make it easy for views to locate these buttons and have them on your blog multiple times. Usually a blog would have them on the header, in the side bar and/or in the footer, now you have no excuse. Add those social media buttons to your blog and start engaging with your viewers outside of your blog.



This is probably the most important aspect towards driving traffic to a post. Make the heading stand out by including key words to what the post is about, make it obvious to what sort of post it is (a list, guide, tutorial, review, etc.), and add in descriptive words to catch someone's eye, for example: instead of using 'Blog Design Must-Haves', change it to 'Crucial Blog Design Must-Haves'.
Tip: Avoid clickbait! Although it may work the first few times, people will notice your tactics and it may start affecting your blog views.



Everyone loves a blog where it's easy to find posts through well-labelled categories instead of endlessly scrolling through pages of posts until they find one which interests them. Stop making it difficult for the readers and add categories to your blog. It also makes it easier for yourself to find a post which you may be looking to promote or update, and also brings a little more organisation and structure to your blog.



Keep it simple and neat by using standard fonts, like Times New Roman, which is the font I use throughout my blog. Using a wacky-looking font can make your blog look busy, messy and complicated. This will instantly put readers off as they won't be able to focus on reading a post, even if the content is really well written and interesting. Use easy to read fonts and keep it at a suitable size.



This isn't only for your viewers to know which posts have been favourited amongst other viewers, but also for you to see which posts and what kind of posts are doing well for you. It's easier checking this way rather than going behind the scenes and looking through your post statistics to find the ones which have been the most successful.



As well as a Popular Post section, you should include a featured area where you can promote your latest or an old post. This is important to have as it is promoting the post itself and gaining views without you having to promote it manually.



You don't need a fancy camera and equipment to achieve this. Most bloggers I know use their phones for photos and they're beautiful. Blog photography is crucial as it represents part of your blog look. Show off your blog photos and increase the size; don't hide them within the words of your post, we want to view them clearly.

Hope this helps some of you. 

What blog design must-haves do you consider as crucial?

30 responses to “Crucial Blog Design Must-Haves”

  1. Josie Brownlee says:

    You're absolutely right with all of these – Social Media buttons is a must have, as not all blogs have the same username as their name/blog name! Especially Bloglovin too! Quite a few still leave this one out, but it's basically how I stay on top of reading blogs so I need to know who to follow!Definitely agree with font and picture quality too – it's so tiring trying to squint if the font is too light a colour or too small! Great post!JosieVictoriaa // Fashion, Travel & Lifestyle

    • Abigail West says:

      Oh yes, a lot of blogs don't have Bloglovin' because I remember there was that whole breakdown to the site causing a lot of bloggers not to trust it anymore. But I'm the same, I always find myself scrolling through everyone's latest posts on the APP, it's so easy to keep updated.Abs x

  2. Fatima says:

    Completely agree with these!! What a fab informative post girl. I think considering colour and navigation around your blog is v important… I hate when I can't find things easily and when colours make my eyes hurt!Fatima x

    • Abigail West says:

      Thank youuu! I hate bright colours or multi-coloured blogs, I find it so irritating and also hard to read. Abs x

  3. Zara says:

    When I visit a blog for the first time I will head to the About page straight away! If it doesn't have one I am much less likely to trawl through lots of posts to see if it's one I want to keep up with.

    • Abigail West says:

      Yes, I love reading the About Me pages so I know who is behind the writing and can get a little information about the background to their blog. Abs x

  4. Morgs says:

    This is so helpful to me, even now after having my blog for over a year! Such great tips particularly the image size ones. Bigger ones are so much better xMorgan //

  5. LouiseBodle x says:

    Every single one of these is spot on! I am hoping to go self hosted real soon so that I have more control over what my blog looks like and I think this is a really great post to refer back to x

  6. Izzie Farebrother says:

    Really good tips! x

  7. Chloe Dickenson says:

    This is such a helpful post, thanks so much for sharing! Xx

  8. Amber Louise says:

    great tips! the first thing I do when I find a blog I like is follow them on social media

  9. Corinne & Kirsty says:

    this is a great post! so useful! social media widget are so important! i a clear writing is too! title make half the job so if they are bad, people won't want to read your post! xx corinne

    • Abigail West says:

      Thank you! I agree about the titles, I love quirky and original titles (even though mine are never that exciting, haha)Abs x

  10. Claire Murphy says:

    I agree with all of these. I get so confused why some bloggers wouldn't put their social medias on their blog but I see it so often – great post xClaire |

    • Abigail West says:

      Yes it happens more often than I would think, or they are just hidden in the blog somewhere! Thanks!!Abs x

  11. Joanne Rangeley says:

    Great tips and as I've recently got a new design for my blog it's good to see I already have some of this so must know what I'm doing!!!

  12. Shannon's Edit says:

    This is such an informative and helpful post! Thank you! Will be saving this one for future reference xx

  13. Mia Mi says:

    Love this, love this, LOVE THIS! Blog design is, as you said, CRUCIAL for your blog's success and these all such helpful tips xxmia //

  14. Hannah @ The Northern Writes says:

    I agree, if you spend the time and the effort you can create something awesome!Hannah @ The Northern Writes |

  15. Sinéad Saintelle says:

    Such a great post! Everything you mentioned is spot on, the only thing I'd add is an easy comment function and search tool!Sinéad xo Fabuleuse Du Jour

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